GDCA Newsletter

June 2020



June 2020

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Letter from the CEO

Now’s the Time for Electronics OEMs to Shape Their Futures

In view of the COVID-19 disruption and anticipated aftermath in the embedded electronics industry, computer board OEMs face an existential challenge right now: How do they best allocate their resources to satisfy the competing objectives of 1) sustaining existing designs while simultaneously 2) inspiring and capturing the market for new designs?


Critical Thought

5 Actions Teams Must Implement Into Their COVID Response Right Now

COVID-19 has changed the industry landscape in ways we are still trying to understand, and companies must respond—or be left in the dust. Although change is never easy, often the hardest part is deciding to reevaluate what we think we know.

Here are a few concrete sustainment strategies that can help OEMs and teams succeed:


Critical Thought
Featured Podcast

The Sustainment Slog
Product Pruning and Finding Your Point of No Return

When does sustainment become a slog? When does the bottom one percent of your sales become too much to bear? Now is a good time to shore up operations. Listen to Ethan Plotkin, CEO, discuss how to win in the sustainment slog on EE Journal’s Fish Fry podcast.

Past Events

Embedded Tech Trends 2020

This year, GDCA’s CEO Ethan Plotkin presented “Product Pruning to Increase Revenue AND Profitability” to an attentive and engaged crowd at the Embedded Tech Trends conference. We are proud to sponsor this gathering, where the embedded computing industry’s thought leaders and journalists talk and share cutting-edge and innovative products that continue to make the industry stronger. We look forward to another informative gathering next year.

Embedded World 2020

GDCA once again attended one of the world’s most important meetings of the embedded industry, Embedded World 2020 in Nuremberg, Germany. At the conference, we spoke with industry leaders about current trends and the right proactive business models for effective obsolescence management. We are honored to have also been included during EW20 in PICMG’s annual magazine. The article, “Embedded legacy obsolescence: Obscuring the truth and the bottom line,” featured new perspectives to better understand the true cost of obsolescence, legacy manufacturing issues, and solutions covering the entire life cycle (for OEMs).

DMSMS 2019

This was our most exciting year attending DMSMS in Phoenix, Arizona. Each year familiar faces and new concerns push conference attendees to once again address how the military will confront diminishing materials and shortages due to obsolescence. Our CEO, Ethan Plotkin, presented “An Information-led Approach to Choosing Suitable DMSMS Solutions,” and our Director of Legacy Solutions, Bill Spain, spoke on “How to Recognize a Good Part Sustainment Plan from a Bad One.” Both the CEO and the director presented to packed rooms and demonstrated that GDCA is committed to our focus on servicing military programs in need of setting up a second source of supply (SSOS) for electronic CCAs affected by DMSMS.

On the Road (Upcoming Appearances)

We miss seeing you in person. We’re working on webinars that will help us stay in touch and provide you with access to our sustainment specialist. Got a topic you’d like to learn more about? Drop us a line. We are here for you.

Team GDCA, video conferencing

Technical Support:


1799 Portola Avenue, Livermore, CA 94551 USA
Phone: +1.925.456.9900  |  Fax: +1.925.456.9901

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